Monthly Archives: February 2012

Phoenix Marketing Associates? Retail Fashion Client, Bounty Hunter to Activate Brand at MIM Rocks Fashion

Posted by on February 29, 2012 1 comment

Phoenix Marketing Associates’ Retail Fashion Client, Bounty Hunter to Activate Brand at MIM Rocks Fashion











Phoenix Marketing Firm


Phoenix, AZ (PRWEB) February 28, 2012

One of Phoenix Marketing Associates’ newest clients, Bounty Hunter, has just been selected as one of just three top international brands to showcase sixteen runway looks at “MIM Rocks Fashion.” This popular event, which sold out completely last year, is the kickoff event for Phoenix Fashion Week 2012. Bounty Hunter will be showcasing their American lines for men as conceived by notable stylist, Brian Swan.

The Musical Instrument Museum (MIM) will be host for the annual “MIM Rocks Fashion” on March 1, 2012. It will be a spring showcase fusing the heart-pounding sights of a high-energy runway production with the transformative sounds of globally-focused music. “MIM Rocks Fashion” will showcase music, art, the evolution of street culture and, most importantly fashions, especially music-influenced trends from around the world.

“As a new men’s and women’s boutique in the Valley, we see this is somewhat of a grand-opening party to introduce our concept to the fashion elite of Phoenix,” says Zak Wagner, owner of Bounty Hunter.

After almost 20 years of defining fashion in their Telluride, CO location, Bounty Hunter opened its second location at the Biltmore Fashion Park in Phoenix, Arizona. The new store captures all of the warmth of their Telluride location while driving the edgy fashion trends of the Valley through exclusive lines like Zoe Rios, Aeronautica Militare, James Jeans and Post’age Denim. Bounty Hunter provides custom Italian leathers, coats, clothing, fine belts and accessories. Since 1991, Bounty Hunter has been the Telluride destination for exceptional merchandise that suits the discerning tastes of their customers. Now they have brought this concept to Phoenix.

Bounty Hunter will showcase their men’s looks at “MIM Rocks Fashion” on Thursday, March 1st, 2012 starting at 6:00 PM. The evening includes glimpses of trendy fashions as well as classic designer styles presented in an interactive fashion show. The evening concludes with an after-party at Narcisse Champagne and Tea Lounge.

“Getting Bounty Hunter into this prestigious event after having them as a client for just a few months is a strong confirmation that our marketing process is effective throughout a broad category of industries,” commented Jason Jantzen, President of Phoenix Marketing Associates.

About Phoenix Marketing Associates:

Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and PR strategy that saves their clients time and money while providing maximum exposure.

By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit http://www.PhoenixMarketingAssociates.com

Media contact:

Laura Strickland

Phoenix Marketing Associates

602-282-0202

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Dental Marketing Strategy: IDA Announces Dentist Social Networking Tools to Engage New Patients

Posted by on February 26, 2012 1 comment

Dental Marketing Strategy: IDA Announces Dentist Social Networking Tools to Engage New Patients














(PRWEB) February 23, 2012

Internet Dental Alliance, Inc. (IDA) announces its new dental marketing strategy that allows doctors to meet prospective patients where they gather on the web. Social networking websites like Facebook, Twitter and Yelp are the most popular way for people to ask their friends for recommendations and share information online. In response, IDA created dentist social networking tools that can be easily integrated with any social networking profiles that a dental practice may already have.

The success of social sites such as Facebook, Twitter, LinkedIn, YouTube, Delicious, Digg, Reddit, StumbleUpon, Tumblr, Orkut, WordPress, LiveJournal, TypePad and others means that social networking tools need to be included in every dental practice marketing plan. However, successful social marketing requires maintaining an active presence, which can be overwhelming (or impossible) for busy doctors.

“That’s why IDA designs customized dentist social networking strategies that are easy to implement. For example, websites and portals can be completely integrated into a dentist’s personal or professional Facebook profile,” says Jim Du Molin, dental patient marketing consultant and founder of Internet Dental Alliance, Inc. “Individual Facebook pages can be built for each market segment a doctor wants to target, including geographical locations, and specialties such as dental implants, braces & orthodontics, Invisalign ©, dentures and wisdom teeth.”

Each dental website page is designed so that new patient prospects can be strategically sent to the practice’s social networking profile pages for social proof or more information. Twitter feeds and Yelp reviews are good sources for testimonials from existing patient. LinkedIn listings and YouTube playlists are good ways to provide more information about dental specialty areas such as cosmetic dentistry, orthodontics, periodontics or sleep apnea.

“Since most web visitors will have profiles on their own selection of social networking sites, displaying a variety of social networking tools on your dental practice website makes it easy for them to do some dental marketing for you,” adds Du Molin. “Referrals are the most powerful kinds of advertising. Patients can spread the word to family and friends by email, or by using their own Facebook pages, blogs or other online networks they’ve joined.”

Dental practice lead generation is an important online marketing strategy for increasing dental practice size, so New Patient Portals are designed to invite web visitors to share the information they find with their own online contacts. Each page is embedded with a selection of links, creating social networking and bookmarking opportunities for patients on hundreds of different sites. Since new social sites are constantly appearing on the web, the list is regularly updated to include the newest online destinations.

About Internet Dental Alliance, Inc.

IDA is North America’s largest provider of websites for dentists, email patient newsletters and dental directories, and completed development of its unique LeadFire technology in 2012. Internet Dental Alliance provides dental practices with online dental marketing services such as websites and newsletters, find-a-dentist websites, and other dental management advice and resources.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







American Bar Association to Offer its Members Exclusive Discounts on AirMed International Air Ambulance Memberships

Posted by on February 26, 2012 1 comment

American Bar Association to Offer its Members Exclusive Discounts on AirMed International Air Ambulance Memberships











(Seated, left to right) Jeff Tolbert of AirMed International and Dave Andrews of ABI sign the agreement offering AirMed memberships to the American Bar Association


Birmingham, AL (PRWEB) October 28, 2010

AirMed International (airmed.com), the country’s leading air ambulance company, announced today a partnership with American Bar Insurance Plans Consultants (ABI) to offer its air ambulance membership program to members of the American Bar Association. With more than 400,000 members, the American Bar Association (ABA) is the largest voluntary professional association in the world.

“A low-cost AirMed Traveler membership surpasses travel insurance by bringing you to the hospital of your choice,” said ABI President Dave Andrews, former ABA Treasurer. “Purchasing an AirMed membership through ABI is the simple solution to unexpected travel emergencies.”

ABA members, their families and their firms will receive an exclusive discount on annual AirMed membership plans through this exceptional offer. “We are honored that the ABI chose to recommend AirMed over our competitors. It’s a testament to their commitment to providing the best benefits available for the membership of the American Bar Association,” said Jeff Tolbert, AirMed International CEO. “ABA members can now join more than 1 million AirMed travelers who enjoy peace of mind while away from home, knowing we will be there for them if they need us.”

About the air ambulance company AirMed International

AirMed International is the country’s leading air ambulance company, offering unparalleled medical care and bedside-to-bedside transportation on a worldwide basis. AirMed’s membership program, known as AirMed Traveler, gets you back home if you are hospitalized while traveling more than 150 miles from home. AirMed has been chosen as air medical transport for the nation’s leading hospitals, including the renowned Mayo Clinic, and is a contracted carrier for the U.S. Department of Defense. For more information about AirMed International, see our website at http://www.airmed.com.

More about ABI and ABA

American Bar Insurance Plans Consultants, Inc. was established in 1989 as a wholly-owned for-profit subsidiary of the American Bar Endowment. The Endowment is a non-profit membership organization consisting of ABA members. It offers unique group insurance programs in which ABA/ABE members are asked to donate dividends to the Endowment to support its program of grants to support research, education and public service in the field of law. ABI sponsors insurance programs for ABA members that do not lend themselves to the Endowment’s dividend contribution structure. ABI is paid compensation by the underwriters of the programs it sponsors and dividends an appropriate portion of its net profits to the Endowment to support its charitable work.

With nearly 400,000 members, the American Bar Association is the largest voluntary professional membership organization in the world. As the national voice of the legal profession, the ABA works to improve the administration of justice, promotes programs that assist lawyers and judges in their work, accredits law schools, provides continuing legal education, and works to build public understanding around the world of the importance of the rule of law. More information about the AirMed and ABA discount can be found by visiting http://www.airmed.com/abi.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







E-Z Rent-A-Car Launches New Website, Improves Online Car Rental Experience

Posted by on February 23, 2012 1 comment

E-Z Rent-A-Car Launches New Website, Improves Online Car Rental Experience











E-Z Rent-A-Car Offers Easy, Convenient Online Discount Car Rentals


(PRWEB) February 10, 2012

February 2012 – National discount rental car company E-Z Rent-A-Car launched a new and improved version of its highly trafficked car rental website, http://www.e-zrentacar.com/. The car rental company, known for its low car rental prices and accessible online promotions and incentives, launched the new site with the intention of providing customers with an easier, more convenient online car rental experience.

E-Z Rent-A-Car’s upgraded website features a completely overhauled user interface designed to be more visually appealing and user friendly. The new site also features a much faster load time, allowing users to book their car rentals through the site in much less time.

The discount car rental site also boasts new features for checking in online and for upgrading car class during the booking progress. Facebook Fans of E-Z Rent-A-Car can also take advantage of facebook-exclusive car rental discounts which are now available through booking.

“We are so pleased to offer this upgraded website to our valuable customers,” said Charles Graham of E-Z Rent-A-Car. “We are constantly trying to improve our online user’s experience and make renting a car with us as convenient and hassle-free as possible, and I’m confident this new website will help us to do this.”

E-Z Rent-A-Car also launched a mobile friendly version of their website (http://www.e-zrentacar.com/mobi/) for customers using mobile devices. With more and more people booking last minute rental cars on the go, said the rental car company, this will allow for a more user-friendly experience for mobile bookings as well.

About E-Z Rent-A-Car:

E-Z Rent-A-Car is a leading discount car rental provider throughout the United States, Mexico, Canada and the World, in operation since 1994. By offering new, late model vehicles at competitive rental rates at convenient locations, while providing great customer service, E-Z Rent-A-Car has gained the reputation as The Best Value in Car Rental.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







OrlandoGayTravel Takes Pride In Successful Effort To Bring Gay Troop Conference to Orlando

Posted by on February 21, 2012 1 comment

OrlandoGayTravel Takes Pride In Successful Effort To Bring Gay Troop Conference to Orlando











(PRWEB) February 18, 2012

Converge Orlando, Inc., doing business as http://www.orlandogaytravel.com is pleased to announce that OutServe chose Orlando for its 2012 national conference. OutServe, the association of actively-serving LGBT U.S. military personnel and one of the largest LGBT employee resource groups in the world, announced today that its Second Annual OutServe International Leadership Conference will take place October 25-28, 2012 at the military’s Shades of Green Resort. Shades of Green at Walt Disney World Resort and Converge Orlando, Inc., Orlando’s Official LGBT Convention & Visitors Bureau, put together the winning package.

The OutServe Conference will welcome currently serving LGBT and straight military members, veterans, spouses/partners, and allies to join workshops and meetings. Like the 2011 Conference, it will provide an international forum on creating an environment of respect in the military with regards to sexual orientation and gender identity, and provide the LGBT military community a venue for building professional networks, sharing best practices and formulating strategies that help build a stronger military community. OutServe’s International Leadership Conference is the only conference designed around and for LGBT members of the largest fighting force in the world.

“We have made tremendous progress over the last few months with the repeal of ‘Don’t Ask, Don’t Tell,’” said Josh Seefried, active duty Air Force Lieutenant and co-director of OutServe. “LGBT military members must be visible and confident, showing the leadership that will set the example for future generations of service members.”

Mikael Frank Audebert, Executive Director of Converge Orlando, believes that the enthusiasm and support from the Orlando’s LGBT community was the deciding factor to OutServe. “Shades of Green at Walt Disney World Resort proposed a great package for bringing the event here,” said Audebert. “But public entities in Las Vegas and Philadelphia were proposing incentives for the meeting that were better than Orlando’s. That is when Converge got involved. We committed sponsors, marketing assistance, help with costs and volunteer staffing that made us competitive with other destinations. We are very proud of OutServe and that its heroic serving members of military will be our guests. The meeting represents approximately 1,500 hotel room nights with an economic impact of nearly $ 1 million.”

“Orlando is now firmly established as a major destination for gay and lesbian visitors—and the OutServe Conference just proves it,” says Paul Queen, Converge Orlando’s director of marketing. “The city of Orlando is home to one of the nation’s highest proportion of LGBT people—7.7% of the total population. For the past decade Central Florida has been in the top ten in the number of gay visitors contributing, according to three major studies, in excess of $ 3 billion to the local economy.” Queen also points out that last month The Advocate pronounced the obvious—Orlando is now the second “gayest” city in the US.

Converge Orlando, Inc. is the official LGBT Convention & Visitors Bureau for Orlando and Central Florida, doing business as OrlandoGayTravel.com. It is a non-profit 501 c6 public membership corporation made up of gay and lesbian professionals, governed by a Board of Directors representing many government and business interests. OrlandoGayTravel.com is a subsidiary of the Metropolitan Business Association, Inc.—Central Florida’s LGBT Chamber of Commerce. The mission of Converge is to promote Orlando to the LGBT traveler. It hosts familiarization tours for travel writers, attracts LGBT meetings, buys cooperative advertising, organizes and sponsors events, exhibits at travel shows, maintains a comprehensive website and provides the community with educational resources. The aim of Converge is to increase expenditures in the local economy by boosting gay and lesbian tourism and by marketing Central Florida as the gay-friendly community it is. Go to http://www.orlandogaytravel.com for more information.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Adventure Collection Celebrates Adventure Travel with New Website and Photo Contest

Posted by on February 19, 2012 1 comment

Adventure Collection Celebrates Adventure Travel with New Website and Photo Contest












San Francisco, CA (PRWEB) August 12, 2009

Adventure Collection’s new web site AdventureCollection.com enables travelers to research adventure travel tours according to destination, date and activity type. Travelers can quickly see the variety of adventure travel tour options available and can scan thumbnail descriptions of each trip. If they desire more information about a particular outdoor adventure, a single click will take them to a detailed itinerary.

“This one-stop site makes it easier than ever for travelers to research their adventure travel options,” says Don George, web editor in chief of Adventure Collection. “With our Advanced Trip Search, travelers can search literally hundreds of trips in more than 130 countries, from cruising in Antarctica to trekking in Bhutan, biking in Italy to wildlife viewing in Zimbabwe. Whatever part of the world you’re interested in visiting and whatever activity you want to pursue, chances are good we’ll have a trip for you. And with our trip search tools, you’ll discover enticing trips you’d never otherwise know about!”

To celebrate the launch of its new site, Adventure Collection is sponsoring an online adventure photography competition. Grand prizes include five extraordinary trips – Adventure Collection journeys for two to Tibet, the Czech Republic, the Galapagos and other locations around the world, including. The theme of the competition is Adventures of a Lifetime. All adventure travelers are invited to enter their best adventure travel photos at Adventures of a Lifetime Photo Contest. Five contest finalists will be selected each month from August through November by popular vote. The winner will be chosen by a panel of distinguished travel journalists, editors and photographers, including Conde Nast Traveler consumer news editor Wendy Perrin, renowned photographer Robert Holmes, Jim Benning, founder and editor of the Travel Channel’s WorldHum.com, Los Angeles Times travel editor Catharine Hamm, and Adventure Collection editor in chief Don George.

More information about the Adventure Collection’s consortium of premier outdoor adventure travel companies is available on the Adventure Collection site. Adventure Collection member companies include Backroads, Bushtracks Expeditions, Canadian Mountain Holidays, Geographic Expeditions, Lindblad Expeditions, Micato Safaris, Natural Habitat Adventures, NOLS (National Outdoor Leadership School), OARS (Outdoor Adventure River Specialists), and Off the Beaten Path.

United by a common passion for and commitment to sustainable travel principles and practices, these outdoor adventure travel companies also share industry-setting standards for trip preparation and execution, scrupulous and enthusiastic customer service, and inspired itinerary-crafting to ensure authentic off-the-beaten-path travel experiences.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Waterland Thrives With Synthetic Grass

Posted by on February 18, 2012 1 comment

Waterland Thrives With Synthetic Grass











Green Planet Grass


(PRWEB) February 17, 2012

One of Western Australia’s best loved outdoor children’s play facilities has been boosted by a makeover from Perth’s synthetic grass specialists, Green Planet Grass.

Maylands Waterland, situated on the popular Maylands Peninsula, overlooking the Swan River just 7 km from the Perth CBD has long proved popular with children and families.

Recognized as the leading outdoor water playground in Western Australia, the City of Bayswater facility is now bursting with colour thanks to the installation managed from start to finish by Green Planet Grass.

The play equipment on site makes Maylands Waterland a perfect location for kids but the surrounding unattractive black rubber surface has now been replaced with vibrant green synthetic turf, improving the experience for all of the family this summer and for many more years to come.

As with many school and childcare centres, bringing new life to the existing play areas was a challenge for the City of Bayswater but Green Planet Grass provided solutions that encourage children to play. This was achieved through a range of soft polyethylene, hard wearing and long lasting synthetic grasses suitable for playgrounds and other heavily used areas.

Managing Director of Green Planet Grass, Jeff Dennis, said: “Maylands Waterland is set in beautiful wildflower gardens and has four sparkling pools. It’s been a really popular destination for families for many years so bringing a fresh new feel to the children’s playground was a challenge that we relished and the results are really rewarding, having replacing black rubber flooring with Multiplay Plus synthetic grass.”

“The Green Planet Grass range of synthetic grass products transforms a wide range of spaces into highly attractive and versatile multisport and play areas. Synthetic grass is particularly attractive around swings and is a soft yet stable option for ball games and high traffic play areas for children of all ages.”

“We have an in-house design and installation team to ensure that every aspect of the job, from initial design, through to supply and installation is carried out with the highest attention to detail. The Multiplay range of lawns include many bright colours. So, in addition to the lush green of natural-looking turf, Multiplay comes in different colours that can be incorporated into all manner of activity zones within one area such as running tracks, hop scotch, four square and other games,” Mr Dennis added.

Line markings can also be integrated to allow for sports such as 5-aside soccer, basketball, cricket and tennis to be included in general play areas. Green Planet Grass also recommends the use of rubber shock pads compliant with Australian safety standards to be installed under the grass to minimise the possibility of injuries.

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Vocus©Copyright 1997-

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Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Gateway Lodge Partners with PA Wilds to Promote EcoTourism; Wellness Retreats, Eco-experiences and Photo Hikes Pepper the Lodge?s 2012 Calendar

Posted by on February 16, 2012 1 comment

Gateway Lodge Partners with PA Wilds to Promote EcoTourism; Wellness Retreats, Eco-experiences and Photo Hikes Pepper the Lodge’s 2012 Calendar











Fine Dinning at Gateway Lodge

COOKSBURG, PENNSYLVANIA (PRWEB) January 13, 2012

The Gateway Lodge, located in the Pennsylvania Wilds area, continues its commitment to promoting the region’s myriad of outdoor activities with a new lineup of events in 2012. The lodge calendar includes a winter photo walk with local nature photographer Kevin Kaltenbaugh and a Retreat to Wellness Weekend.

The first winter photo walk of the year will take place on Sat Jan 28. Local nature photographer Kevin Kaltenbaugh will go over getting correct exposure in snow, using snow and ice patterns in compositions and tips for photographing in cold weather. Participants are asked to dress for cold conditions, including layers with a hat, gloves and waterproof boots. Subsequent photo walks are scheduled for Sat Feb 18 and Feb 25. The walks are $ 25 per person.

The Retreat to Wellness Weekend will take place March 16 to 18. The event is a collaboration of local health and wellness community members. The package features workshops, morning exercise sessions, meals, two nights’ suite lodging and a mini spa treatment for $ 299 per person.

The PA Wilds area covers more than 6.5 million acres of state parks and game lands. Featuring hundreds of miles of backpacking trails and the largest elk herd in the Northeast, this area is the largest block of public land between New York and Chicago. The Commonwealth of Pennsylvania dedicated this area to a strategy of growth in EcoTourism in 2003 by creating a cabinet level task force. Since then, the project has fostered a myriad of partnerships to protect and preserve the land of current and future generations of outdoor explorers.

The Gateway Lodge celebrates this initiative through exhibiting PA Wilds Artisan Trail works in their onsite gallery, hosting photo walks, canoe trips and herb farm tours, and sourcing local food for their restaurant whenever possible.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







GoodData Founder and CEO to Present at Pacific Crest Emerging Technologies Summit

Posted by on February 13, 2012 1 comment

GoodData Founder and CEO to Present at Pacific Crest Emerging Technologies Summit










San Francisco, CA (PRWEB) February 13, 2012

GoodData, the world’s fastest-growing cloud-based Business Intelligence (BI) platform, today announced its founder and CEO, Roman Stanek, has been invited to speak at the annual Pacific Crest Securities Emerging Technologies Summit. The summit will be held at The Westin San Francisco Market Street Hotel on February 14-15, 2012. The two-day event is the premier West Coast conference for technology innovators and investors.

As the only securities firm dedicated solely to technology, Pacific Crest is a primary information source for major technology investors. The Emerging Technologies Summit enables institutional investors, private equity investors, and venture capitalists to engage with some of the most innovative companies in the world.

Roman Stanek, founder and CEO of GoodData, will deliver a presentation on behalf of the company on February 15, 2012. For more information about the summit or to schedule a meeting with GoodData, please contact your Pacific Crest representative or visit [http://www.pacific-crest.com.

About Pacific Crest Emerging Technology Summit

Pacific Crest’s Emerging Technology Summit held annually in San Francisco is the marquee West Coast event for investors and companies at the leading edge of technology. Global connectivity is fueling an unprecedented expansion cycle in sectors such as global Internet, mobility, SaaS/cloud, big data, next gen infrastructure and alternative energy. This conference brings together technology’s foremost investors and leading companies representing the next class of innovators. Summit participants experience multiple opportunities to engage in active dialogue and gain key insights to profit from disruptive change.

About GoodData

GoodData is a disruptive, cloud-based enterprise platform for business intelligence. The GoodData technology is intuitive, secure and fast. It helps convert big data into profitable insights and strategies for business executives. GoodData is trusted by companies like Enterasys, Capgemini, and Software AG, and embedded into offerings from cloud innovators like Zendesk, Get Satisfaction and Pardot. Headquartered in San Francisco, GoodData is privately held and backed by leading venture capital firms, including Andreessen Horowitz, General Catalyst Partners, Fidelity Growth Partners, and Windcrest Partners.




















Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Canadian Power and Sail Squadrons Chooses Yardstick as its Software Provider

Posted by on February 10, 2012 1 comment

Canadian Power and Sail Squadrons Chooses Yardstick as its Software Provider











BoatExams.com – Get Your 3 Hour Boating Basics Online Course


Edmonton, AB (PRWEB) February 09, 2012

Yardstick Software, Canada’s premiere testing and training platform provider is thrilled to announce the launch of BoatExams.com.

Operated by the Canadian Power and Sail Squadrons,BoatExams.com is powered by Yardstick’s Learning Management Platform and the website is well on its way to becoming the number one choice for boating enthusiasts to obtain a Transport Canada approved Pleasure Craft Operator Card (PCOC – Boater License).

For $ 49.95, anyone over the age of 16 can purchase the three hour Boating Basics Online Course which includes one-year complimentary associate membership with the CPS, five professionally designed interactive course modules and upon successful completion of the course, immediate access to a downloadable PDF wallet certificate and bonus lessons on trailering, docking, and locking. Transport Canada issues the official PCO card four to six weeks after the exam.

“This project has been two years in the making and the Canadian Power and Sail Squadrons is delighted to have worked with Yardstick. Yardstick played a pivotal role in getting our online boater training program to market, and going forward we are extremely confident that Yardstick has the technology and infrastructure to support the thousands of Canadians who will take this course in the years to come,” says Alain Briere, Executive Director.

Greg Kureluk, VP Sales & Marketing at Yardstick Software comments, “We are grateful to have been selected by the CPS-ECP as the online training and testing technology partner for the PCOC training course. In the high-stakes world of certification and licensure, reputation and experience means everything and I believe that our partnership with the CPS-ECP will solidify our position as a Canadian leader in the online training and certification industry.”

The comprehensive CPS Boating Safety online study guide, offered by CPS-ECP, is approved by Transport Canada for candidates to the online version of the Pleasure Craft Operator Card (PCOC) Boating Safety exam.

About Yardstick Software

Yardstick works with Associations, Licensure and Regulatory organizations, Government, and Educators to set the standards of their separate industries through online licensing and certification, training, and testing. For more information on Yardstick, visit: http://www.GetYardstick.com.

About the Canadian Power and Sail Squadrons

CPS-ECP is a volunteer driven non-profit organization that works to offer high-quality education, safety publications and other resources available to its membership. Members have access to a huge network of new friends, educators and enthusiasts. For more information, visit: http://www.cpsboat.ca.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.